Handmade loc care and custom wigs from Brooklyn, NY

Wigs · Loc care · Guides

Everything your crown needs, in one place.

Hydration mists, oils, and butters I make and use on my own clients, plus wig units and step-by-step loc guides.

  • 20+years doing hair
  • Licensednatural hair stylist & master barber
Curl Goddess 20 inch curly wig unit
Hair by Lala Loc Essential Care Kit with four products

The shop

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Lala's Favorite Hydration Mist and Rosemary and Lemongrass Moisturizing Oil

Meet Lala

Made in the chair, then bottled for you.

I'm LaSean "Lala" Charles, a licensed natural hair stylist and licensed master barber with more than 20 years behind the chair, from Barbados to Brooklyn. Locs, braids, and wigs are my everyday work.

Every mist, oil, and butter in this shop started as something I mixed and used on my own clients. When it worked for them, it went in a bottle for you.

Loc friendlyMade with herbs & oilsBrooklyn, NY